What began as childhood baking sessions with his mother slowly evolved into something greater. The real shift came in 2012, when his partner, pushed him to stop playing small, take baking seriously, and put himself out there. With that encouragement, Steez began selling cookies and treats on Instagram, turning quiet talent into public demand.

In 2014, when a loyal customer asked him to create a Sweet 16 cake despite having no formal training, he said yes. That decision changed everything.

Self-taught, instinct-driven, and creatively fearless, Steez built Sweets by Steez into more than a cake brand. He built a movement. What started as custom cake orders evolved into immersive Cake and Sip experiences that blend luxury, culture, and bold self-expression.

Today, his events have generated over 1.3 million views and attract guests from across the country and internationally to experience the magic in New York City.

Steez does not just make cakes. He creates moments. He builds confidence. He curates energy, one event at a time.